Superhero Wanted Apply Within

Possessing a formal background in global marketing and business development, I always keep a keen eye out for new consumer and business trends.  I am still befuddled by the number of reality shows that air on the television.  Is it possible that so many of us lead such drab existences?  Do we really need to find a semblance of meaning in our own lives through viewing the lives of complete strangers?  Sadly, the answer is a resounding “yes!”

The preponderance of reality television programs is the result of a self-fulfilling prophecy.  The networks operate on a demand based economic model when it comes to viewers.  They simply deliver whatever it is that we are willing to watch.  I envision that we are not too far off from seeing “Celebrity Gladiators” broadcast live from the Coliseum in Rome!  I can hardly wait to see Betty White take on The Rock!  On the supply side of the business model, our steadfast loyalty to these reality shows means that the networks receive substantial revenue from the companies that sponsor and advertise on these programs.  We demand reality shows; they deliver and sell us out!

While we are busy feasting on a steady diet of reality on the small screen, the movie studios are steering us in a completely different direction.  They are laying out a banquet of fantasy films.  Many of these, like Thor, The Green Lantern, and Iron Man, allow us to escape into the idyllic world of the superhero.  A proud tradition of other larger than life characters have graced the theater in the recent past.  Take, for instance; the Spider Man, Fantastic Four, Captain America, Batman, Incredible Hulk, Green Hornet, Mystery Men, and Superman franchises.

In an age where our political, business, and even religious leaders have repeatedly failed us; it is only natural that we seek true heroes.  We are driven to seek out those larger than life characters who possess powers beyond our comprehension.  We eagerly await someone who stands for all that is right in the world and who is willing to take on diabolic villains!  It is only human nature; we are waiting for somebody to cheer for.

Close your eyes for a moment and think of your own life.  Do you have what it takes to be the next superhero?  Do you stand for everything that is good for this world?  Are you willing to fight for those who have been downtrodden and seek justice?  Will you step up to the great arch-villains that plague our world?  Are you invincible and steadfast?

Let’s look at your qualifications, shall we?  You already come with a special name; member of the human race.  You have a superhero costume, whether it be suit and tie or overalls.  Your strongest superpower is your ability to inspire strangers and touch the lives of others.  Your hidden fortress exists, even if it is just within your mind and body.  There are plenty of villains in our world for you to combat, so scratch that item off the list!  We seem to have forgotten the trusted sidekick?  Not a problem, I will always be at your side!

The pay is lousy and the hours are horrendous.  Many of your good deeds will go unrecognized by the world.  On the upside, the rewards of being somebody’s superhero are immeasurable!  You will soon find yourself fulfilled and driven by a noble purpose.  So, care to fill out an application while I call your references?

About Jerry V. Dollar, Author, Humorist, Observer of the Human Condition

When not trekking around the globe, Jerry Dollar can be found in Colorado Springs, CO where he lives with his wife Robbi. Besides an affinity for writing and travel; he is also an avid bodybuilder, a very prolific reader, and an enthusiastic observer of the human condition. Jerry has published two books which are available on: Lulu, Amazon, Kindle, Nook, and IBook. "Announcing a Flight Delay" is a hilarious recap of the author's experiences as a million mile flyer. "A Dollar's Worth" is a collection of observations on the human condition, which originally appeared as blog posts. Dr. Dollar has served in various senior executive management capacities over the past 25 years. He has previously worked within the healthcare, insurance, software, and several other high technology industries. Jerry is recognized for his expertise in creating the foundations for emerging organizations to succeed in complex sales environments. He is also well known for his leadership in guiding technology companies through rapid growth phases. Jerry speaks five languages and has conducted business in over 70 countries on six continents. He holds particular expertise in the Latin American and Western European geographic areas. Dr. Dollar holds a BA in International Affairs, a BA in Spanish, an MBA in Marketing, and a PhD in Organizational Development. He has authored numerous professional articles, various training courses, and has conducted seminars and conferences around the world.
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5 Responses to Superhero Wanted Apply Within

  1. J. Federico Martin says:

    Thursday, 12 May 2011

    It seems to me that too often we look for someone else to stand up to face the villains. And too often, we fail to support someone when they do step forward.

    I think that, in part, Reality TV reflects this unwillingness to change our situation, and that somehow we find comfort that someone else shares this same dead-end. In a recent article sent to me by a friend, “I Tried to Stop the Bloody Thing!”, Adam Hochschild gives a moving picture of collective heroism against great odds. One of the “heroes”, Bertrand Russell, later wrote of this collective stand: “I knew that it was my business to protest, however futile protest might be …“I felt that for the honour of human nature those who were not swept off their feet should show that they stood firm.” ( )

    We are endlessly looking for a Messiah or a White Knight on a Horse, rather than look to the courage of our own convictions.

  2. John Haran says:

    The leader you are describing is the person who wants to see the “right thing” done. They aren’t out for fortune or fame. They just want to help people of all stripes to move in the direction where a win/win solution can be achieved. Furthermore, they know that they don’t pick themselves to be the leader, rather they are chosen to be the leader by others.
    They are amongst us and can act when called upon, but the people of modernity need to put their “self interests” aside before these people will lead.

  3. BJ Beauchamp says:

    At last, you named it aptly. Long hours indeed.

  4. I really like how you worded your whole article, making its meaning applicable to a wide variety of personalities and belief systems. True meaning is able to cut through the various human divisions and at the heart of that hope tastes the same to everyone.

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